2022 Annual Results Report

EXPORTING FOR SUCCESS Caribbean Export sees that improving market access for export ready products and services as essential to expand exports, increase jobs, and improve the lives of people across the Caribbean. The Agency has been laser focused on executing new strategies aimed at assisting export ready firms, including firms that have graduated from export development services, to consolidate their market positions in existing markets and expand exports into new target markets both intra and extra regionally. Given the hyper-competitive nature of the global export market, it is important that market penetration strategies are strategically targeted, focused and supported by relevant and timely trade and business intelligence to have a real impact on export levels. The Agency’s market access strategy has focused on high value, premium, niche products and services that have an identified competitive advantage such as food and beverage, animation and fashion. Caribbean Export identified a range of specialised tradeshows to support companies gain market access and increase their market penetration. Trade shows provide an opportunity for businesses to showcase their products or services to a large and targeted audience. In addition, they are a great way to connect with potential customers and partners, as well as to learn about the latest industry trends and developments. Caribbean Export supported companies to participate at international tradeshows including: Speciality and Fine Food Fair (UK), SIAL Paris (France), Autumn Fair Moda (UK), Salon Du Chocolate (France), Annecy Animation Festival (France); and in the region the Trade and Investment Convention (TIC (Trinidad and Tobago)) and HUB Camara Santo Domingo (Dominican Republic).

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