Caribbean Export Implementation Report 2017-2020

CULTURAL AND CREATIVE INDUSTRIES

The cultural and creative industries (CCI) are priority sectors for the Agency under the 11th EDF RPSDP. Within this context, Caribbean Export has focused on helping to further develop theCCI acrossCARIFORUM and the wider Caribbean region. This has been achieved through partnerships with the CDB, the CARICOM Secretariat and the Cultural and Creative Industries Innovation Fund (CIIF). The Agency’s work programme has focused on interventions for fashion, animation, gaming, and film that are delivered through training, writing camps, accelerator programmes, and supported participation at trade expos. The workshops were held in Barbados in 2018 and Trinidad and Tobago in 2019. Thirty-one (31) CARIFORUM participants benefitted from the Barbados CCI workshop

CCI WORKSHOPS

Caribbean Export executed two CCI workshops, which sought to build stronger strategic partnerships and synergies among various cultural practitioners (including fashion, music, craft, and visual arts). The workshops were held in Barbados in 2018 and Trinidad and Tobago in 2019. Thirty-one (31) CARIFORUM participants benefitted from the Barbados CCI workshop, which provided information on export planning, creating a unique value proposition, branding and marketing, pricing, and quality and standards. Sixty-three (63) CARIFORUM participants benefitted fromthe Trinidad and Tobago CCI workshop, which provided information on the importance of branding and marketing, labelling, pricing, IP and unique value proposition, the opportunities that the EPA provides for CARIFORUM firms, and the process of exportation. Participant feedback from both workshops indicated that the information provided equipped most participants with a better understanding of CCI exporting, particularly under the EPA.

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