11TH European Development Fund Implementation Report 2017- 2023

Chart 1: ProNET Participation by Country 2017-2023

ProNET Participation By Country

TRINIDAD AND TOBAGO SURINAME ST. VINCENT AND THE GRENADINES SAINT LUCIA ST. KITTS AND NEVIS JAMAICA HAITI GUYANA GRENADA DOMINICAN REPUBLIC DOMINICA BELIZE BARBADOS BAHAMAS ANTIGUA AND BARBUDA

64

13 12

27

35

71

49

20

57

65

53

13

Participants

(2) Market and Competitive Intelligence Training The training programme on Market Intelligence aims to increase the use of high-quality market intelligence by SMEs to support their entry, supply and operation in various export target markets. The specific objectives of the training were to provide regional firms with a basic understanding of Market Intelligence including information on assessing export readiness, selecting ideal target markets, market entry requirements, and developing an export strategy; to identify the traditional data sources for market information and provide demonstrations on the use of these platforms; to build the capacity of regional firms to procure market information for use in their trade and business activities to ensure sustainability; and to provide firms with the basic understanding of how to leverage digital channels to connect with current and prospective customers through Digital Marketing. Over the period 527 people participated in the Market Intelligence training from all CARIFORUM countries. Feedback from participants (67%) indicated that they were now able to effectively develop market entry strategies having participated in the workshop.

Implementation of the 11th European Development Fund (EDF) Regional Private Sector Development Programme (RPSDP)

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